American Lighting Association Free Retail Webinar Available On Demand

Bob Phibbs, the Retail Doctor, shared how lighting retailers can cope with coronavirus-related business closures.

Printer Friendly, PDF & Email
Bob Phibbs, the Retail Doctor
Bob Phibbs, the Retail Doctor

As part of the American Lighting Association's (ALA) continuing series of free webinars during the COVID-19 pandemic, Bob Phibbs, The Retail Doctor and prior ALA Conference keynote speaker, presented "How to Retail in the Time of COVID-19" on Thursday, March 26, at 11 a.m. CST. The webinar, available free of charge for ALA members, is available on demand. Attendees will earn 1 CLC hour.

Whether your company is struggling to remain open or dealing with closure, this is the time to focus on what is truly important and leave behind things that make us fearful. Phibbs will tell attendees what to do now and how to plan for the future of their business.

This webinar covers a number of things for retailers to consider, including what to do if your store is open, what to do if your store is closed, and how to take care of yourself.

Attendees will come away with three big takeaways:

  • No longer put off addressing technology shortfalls with your POS, online store and WiFi
  • Online will emerge with a bigger share of shopping after the crisis ends
  • Social media will be the main way to talk to your customers

Related Content

Morris Furniture
Morris Furniture strives to replicate in-store signage and promotions on its website, right down to the price tags.
There was a time when a shadow called e-commerce loomed large over brick-and-mortar home furnishi
Home Design Business Think Tank Nancy Ganzekaufer Melissa Galt
The Home Design Business Think Tank for May is all about brand messaging.
Whether just starting out or a veteran in your design or home furnishings business, the brand mes
In light of the postponement of High Point Market, Universal Furniture hosted a Virtual Market fo