Arteriors will open a new showroom — double the size of its space in the IHFC building — in the ground floor of the C&D Building this fall at the High Point Market.
Developed with Callison RTKL, the showroom design focuses on the customer journey, with stylized vignettes providing visual inspiration for both wholesale customers and designer clients. Arteriors invested in expanding its visual merchandizing team to create a showroom that doubles as a place to find both beautiful products and inspiration for how the products can be styled.
An increased use of fixturing will afford the same amount of product density, but allow key products to be highlighted, while higher ceilings better display lighting
The C&D Building lobby will also be outfitted with Arteriors tables and chairs as a hospitality initiative to provide customers a place to rest during long days at market.
