Nourison to Unveil Craftworks Program at The International Surface Event

Craftworks by Nourison will include hand-crafted styles made of fine raw materials.

01/24/2020
Printer Friendly, PDF & Email
craftworks display

Leading floor covering and home accents manufacturer Nourison will be unveiling Craftworks by Nourison, a new broadloom and custom rug program launching at The International Surface Event, Jan. 28-30 in Las Vegas. 

Craftworks by Nourison will include hand-crafted styles made of fine raw materials, with machine-serged, hand-sewn or coordinating wide binding finishing options. This program features broadloom that is 2’ to 3’ wider than standard broadloom, 15’ wide rolls, large custom rugs up to 15’ wide, and minimized seams in wall-to-wall broadloom. 

“The success we have experienced in recent years in our hand-crafted broadloom category really inspired us launch Craftworks as a targeted sub-brand within Nourison. The Craftworks brand, product line and display offer a focused message that speaks to the value of unique artisanal constructions, fashion-forward styling and flexible custom opportunities,” said Gerard O’Keefe, Vice President of Sales. 

Nourison will introduce a selection of textured, hand-loomed and on-trend collections in wool blends including Island, Highlands, Radiant Stripe and Ravishing Stripe. Island is a series of decorative yet affordable flatweave carpets featuring four designs – Island Wave, Island Striae, Island Grid and Island Stripe. 

Wherever Sisal is a hand-woven, indoor/outdoor collection with a natural, chunky sisal look. It is both fashionable and practical, made of UV stabilized polypropylene, with a coordinating outdoor 3” binding for beautifully finished rugs.

Popular collections Starlight, Grand Parterre and Terrain are launching new styles and colors. Best-selling Starlight is adding a gorgeous modern Frenetic pattern in several colors. It is woven in fine New Zealand Wool and Luxcelle Plus, with the hand-washing process adding to the soft feel, luminous appearance and overall performance. 

Nourison’s Nourtex division will be introducing Tidal and Pacific Stripe, a new addition to the Pacific Collection. Tidal introduces flowing, modern abstract Ebbtide and Tidal Surge designs in textured high/low pile for a visually stunning collection. The machine tufted Pacific Stripe showcases a herringbone/stripe combination with a sophisticated tip-sheared surface. 

Hagaman new introductions include the Halo, Vintage Mod and Elements. Halo introduces two fun and fashionable patterns, Halo Safari and Halo Stripe, densely tufted in New Zealand Wool with a special high luster nylon for a luminous appearance. Each design has 12 coordinating colorways, including soft pastels. 

Nourison’s website also launched new functionality to support the Fifty to Infinity custom sized rug program. The website now allows customers to shop hundreds of styles and easily place their custom sized rug orders online at www.nourison.com/custom

Nourison, located at Booth 5833 at Surfaces, includes new products from Nourison, Nourtex and Hagaman Carpet. Stop by for great deals and Roll the Dice with Nourison for a chance at exciting prizes, with double prizes on Tuesday, Jan. 28 from 8 a.m. to 12 p.m. 

Related Content

Stanford Furniture Gabby Home
Gabby Home has incorporated Standford Furniture custom upholstery into a new collection for High Point Market
This October, Stanford Furniture’s custom upholstery will merge with Gabby’s modern, transitional
Houzz Scholarship
Photo courtesy of Houzz
Houzz Inc., a platform for home remodeling and design, announced the call for entries for the
Mark Jones
Mark Jones, President and CEO of HSM
HS Manufacturing, LLC (Hickory Springs), a division of Hickory Springs Manufacturing Company (HSM
Image by Andreas Breitling from Pixabay
Image by Andreas Breitling from Pixabay
As the 2020 recipient of the American Society of Interior Designers (ASID) Irene Winifred Eno Gra