As Seen in the Lighting & Decor Lounge: Winter Market 2018

The Lighting & Decor Lounge in Building 1 of AmericasMart Atlanta will have some great lectures and plenty of room to relax while at market. Here's what's coming.

Alison Martin
Seminars in the Lighting & Decor Lounge at AmericasMart Atlanta include From Brick-and-Mortar to Click-and-Order

Last year, Lighting & Decor partnered with AmericasMart Altanta to create the Lighting & Decor Lounge on the fifth floor of Building 1. We celebrated the launch of the new magazine with a cocktail party, hosted Q&A sessions and checked in daily with Linley and Lauren, who reported on the trends they saw while cruising around the market.

This market, the lounge will be open once more, and AmericasMart Atlanta will be hosting a round of great seminars in the space.

If you need a place to stop and sit for a while and regroup, head to the Lighting & Decor Lounge and don't miss these great happenings.

Space to spread out

We know market can be busy and hectic. That's why the Lighting & Decor Lounge will be open for the duration of market — to give you a comfortable and quiet place to sit and relax.

The lounge is located in Building 1, Floor 5, a quiet space just past the Safavieh showroom. You will find plenty of comfortable couches, chairs and tables where you an take a quiet minute for yourself or spread out and go over all the material you've collected for the day.

There will also be free copies of Lighting & Decor's January issue. If you haven't perused our market previews or caught up on voice search, you can do so in the lounge. 

Seminars at AmericasMart Atlanta

You will find a number of great seminars put on by AmericasMart in the Lighting & Decor Lounge. Check them out and mark your calendar.

From Brick-and-Mortar to Click-and-Order — Jan. 11, 10-11 a.m.

Have you considered going digital and adding an e-commerce section to your website? Selling online can be daunting, but today, it's almost impossible to avoid.

If the thought of selling products online makes you queasy, never fear: this panelist of experts is here to help. Jenny Heinzen-York of AmericasMart Atlanta; James Merida, owner of Bountiful; Sherry E. Calhoun, owner of Gracious Me!; and Alison Anderson, owner of A. Dodson's know that launching and maintaining an e-commerce platform can be difficult, especially for an independent retailer.

In this panel discussion, these experts will discuss the potential benefits both long- and short-term of launching an e-commerce platform and outline some of the trials and pitfalls to watch out for

From Brick-and-Mortar to Click-and-Order

Wed. Jan. 10, 2018

10-11 a.m.

Don't Struggle with Social: Finding, Hiring and Seeing Success with a Social Media Manager — Jan. 10, 2-3 p.m.

For any business owner who gets social media fatigue, this seminar is for you. Social media expert Crystal Vilkaitis, who recently talked to us about Facebook's new offline tracking technology, knows that a social media strategy can make or break a business, and she's here to help you find and hire a social media manager who will take from strategy from drab to fab.

In this hour-long seminar, Vilkaitis will touch on where to find candidates, how to attract the best talent, what's appropriate for salary and benefits and how to monitor progress. All attendees will receive a free gift just at the seminar, and one lucky attendee will win a free course from Vilkaitis, valued at $1,500.

Don't Struggle with Social: Finding, Hiring and Seeing Success with a Social Media Manager

Wed. Jan. 10, 2018

2-3 p.m.

Google's Best Practices for Improving User Engagement in Today's Mobile and Social World — Jan. 11, 10-11 a.m.

If you're business isn't ranking high in Google search results, you could be losing out on a ton of business. It takes a solid offline and online marketing strategy to reach today's consumer. Luckily, Andrew Tucker, Manager at Google Partner Development in North America, is here to help you rev up your online strategy.

Google is doing a number of things to help small businesses like lighting and home furnishings retailers reach their consumers and grow their businesses. In this seminar, Tucker will catch retailers up to speed on all the ways Google can help them up target consumers, bring them to their websites and show off their products.

Google's Best Practices for Improving User Engagement in Today's Mobile and Social World

Thur. Jan. 11, 2018

10-11 a.m.

Are you ready for market? What are you most excited about? Share with us in the comments!

Leave a Comment