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Social media Lighting & Decor social media fatigue
So many social media accounts, so little time. Don't let social media fatigue bog you down. Check out our helpful tips.

How to Fight Social Media Fatigue

When it comes to social media postings, you have the best intentions for your business. In the New Year, you promise you'll post every day. You swear you'll start taking more photos for Instagram.…
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(Photo: Pexels)

3 Tips for Optimizing Images

If you want to find success in online sales, you know the images on your site have to look good. Given that 63 percent of consumers say good images are more important than product descriptions,…
Building an email list takes time. Don't be tempted to take these shortcuts. (Photo: AJ Cann)
Building an email list takes time. Don't be tempted to take these shortcuts. (Photo: AJ Cann)

Why You Should Never Buy Email Lists

Every company dreams of having a robust emailing list, daily likes on their Facebook page and glowing online reviews, but when business is slow, it's sometimes tempting to want to jump ahead in line…
Do you know which keywords are really right for your business?
Do you know which keywords are really right for your business?

4 Easy Steps to Better Keyword Research

Let's face it: keyword research is exhausting, especially if you're new to SEO. But if you want to get your showroom or design firm's website high in search results, then you need to play the keyword…
Screenshot of Dorr Furniture's Google listing and reviews
Small business marketing expert Gee Ranasinha says reviews don’t always have to be positive. In fact, having a few negative ones is more authentic to viewers.

Why Online Reviews Matter

When it comes to building a killer searching engine optimization (SEO) strategy, online reviews remain one of the most important components. Google considers an online review to be unique content,…
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