MicroD

Jay Diamond Joins MicroD as Vice President of Sales

amcintosh — Tue, 11 Jun 2019 14:17:51 +0000

Jay Diamond Joins MicroD as Vice President of Sales amcintosh Tue, 06/11/2019 - 09:17

MicroD, web technology provider for the home furnishings industry, named Jay Diamond as Vice President of Sales. Diamond will address the business development needs of retailers and manufacturers while helping them with their revenue growth initiatives through MicroD’s product visualization and web technology.

Prior to joining MicroD, Diamond held the position of Vice President of Sales at Netsertive, a North Carolina-based digital advertising company, for 5.5 years. He led high-achieving enterprise sales and development teams, created strategies for developing new business and achieving revenue goals, and implemented new marketing programs. Diamond has been a featured presenter at various industry events including the Las Vegas and High Point furniture markets, among many others.

“We are delighted to have Jay on board at MicroD,” says Manoj Nigam, MicroD CEO and Chairman. “In our continued effort to scale our company to address growing needs of our customers, we strive to continue to enhance our platform, our processes and our people. Jay’s addition to our Management team is a step forward in building our talent and management pool.”

Since 2005 Diamond has achieved success building businesses development teams in his previous roles at well-known media companies. His expertise in digital advertising, marketing and technology will be a valuable addition to the MicroD team.

“I'm delighted to join the MicroD team and play a key role in the cultivation of the company and our on-going commitment to clients' success,” says Diamond. “One of the biggest threats to retailers is a failure to adapt to consumer behavior. Today’s shoppers with nearly unlimited access to pre-purchase information are more educated than ever before. The approach to marketing and reaching these shoppers continues to change. I'm excited by MicroD’s ability to adapt to consumer behavior and evolve products to assure that our clients are well positioned for success in today's ever-changing digital world.”

“Jay is a well-respected thought-leader in home furnishings digital marketing, and has deep understanding of the needs of both manufacturers and retailers alike,” says Richard Sexton, Chief Product Officer at MicroD. “He has an intuitive knowledge of our industry dynamics and is able to craft effective and rewarding digital services for retailers and manufactures in our industry to enhance their businesses. I have always been impressed by his leadership, depth of knowledge, and approachability at industry events, workshops and seminars. We are looking forward to have him join our team to make our customer’s businesses successful on the digital front.”

Diamond can be reached at jaydiamond@microdinc.com.

MicroD Launches New Corporate Website

kcaron — Tue, 22 Jan 2019 15:50:39 +0000

MicroD Launches New Corporate Website kcaron Tue, 01/22/2019 - 09:50

Web technology leader MicroD today announced the launch of a new website for retailers and manufacturers who want to learn about the ways to leverage technology to grow their business. The new website provides helpful resources for every type of business in the home furnishings industry.

Their team of marketing experts is offering a wealth of information in the form of blog articles, retail digital marketing case studies, free online search engine optimization (SEO) tools, digital marketing e-books, informative videos and website content.

MicroD’s completely revamped website features a simplified design, improved functionality and enriched content resources to help businesses in the home furnishings industry make well-informed decisions about how to leverage technology to grow their business.

“We are thrilled to launch our new website for our customers, clients, partners, media and industry visitors who are looking to better understand MicroD’s best-in-class web technology and how it grows their business in the home furnishings industry,” said Executive Vice President Mona Nigam. “This website redesign is truly another way we at MicroD are committed to creating the best experience for our customers and website visitors as possible.”

Visitors of MicroD’s new corporate website are encouraged to explore the new website as a knowledge base of industry resources, including access to the new MicroD Insider Insights newsletter. Launched at High Point’s fall 2018 furniture market, MicroD’s newest product, iNGAGE, is also showcased around the new corporate website, allowing visitors to cultivate a personalized website browsing experience.

“We have experienced enormous growth in our suite of product offerings, from 3D visualization to digital marketing and our new iNGAGE platform,” said Chief Product Officer Richard Sexton. “Knowing this can get overwhelming for first-time visitors, we wanted to make sure this information was presented in an easily navigable, intuitive design, highlighting both the products as well as some examples and case studies of our successful implementations across the home furnishings industry. I’m really proud of our team for how they executed on this vision.”

MicroD has 25 years of experience guiding retailers and manufacturers down a path of success by leveraging technology to increase revenue. The new corporate website identifies challenges businesses face with technology and the customer experience and creates a path to success for retailers and brands.

MicroD Announces Featured Online Catalog With Company C

kcaron — Mon, 14 Jan 2019 17:45:19 +0000

MicroD Announces Featured Online Catalog With Company C kcaron Mon, 01/14/2019 - 11:45

Home furnishings web technology leader MicroD has partnered with home furnishings brand Company C to create a featured online product catalog and brand landing page for retailers on the MicroD website platform. Retailers that carry the Company C catalogs will get access to the featured online product catalog through MicroD. In addition to the product catalogs, home furnishings retailers will automatically get the Company C brand landing page to create a unique brand experience for home furnishings consumers on retail websites.

“MicroD is a trusted web technology provider and is well-known throughout the home furnishings industry as an effective partner,” said Michael Ackelbein, Vice President Global Sales at Company C. “Our alignment with them makes sense as we continue to expand our distribution to furniture dealers in the most efficient way possible.”

This new partnership has given retailers access to high quality products that resonate with their audience. Rugs are a consistently strong product group for the home furnishings industry and can be a very profitable segment for retailers. Company C partnered with MicroD in part because of the technology’s easy deployment for all of Company C’s retailers and MicroD’s digital marketing aptitude.

For retailers doing business online, MicroD’s electronic catalog solution integrates seamlessly with retailers’ websites, streamlining content development and enhancing their digital marketing presence. It also makes browsing for products and point of purchase easier for the customers shopping online.

"Company C stands unique in the home furnishings industry with their unparalleled focus on color and design, with vibrant fabrics and organically inspired designs telling their story,” said MicroD Chief Product Officer Richard Sexton. “MicroD is excited about giving our robust retail network the opportunity to partner with Company C using our robust product data feed, coupled with an engaging branded experience exclusive to Company C dealers. This is an exciting step forward for their business and ours."

Hooker Furniture Redesigns Website

kcaron — Tue, 08 Jan 2019 18:09:48 +0000

Hooker Furniture Redesigns Website kcaron Tue, 01/08/2019 - 12:09

With a host of new features that include a simplified ordering process for small to mid-sized dealers and interior designers, enhanced smart search functionality and marketing intelligence capabilities that make product recommendations based on user activity, Hooker Furniture has revamped its website to deliver a best-in-class experience for its customers. Making its debut in early December, the redesign also includes similarly enhanced sites for sister companies Bradington-Young and Sam Moore.

Dealers and designers can access the simplified B2B ordering process through each of the brands’ consumer-facing websites. Once logged in, they will see a personalized dashboard that contains information on pending orders, order history and other pertinent information regarding the products they carry. New orders can be placed by simply navigating the site and adding items to their cart via a simple e-commerce ordering platform, including custom upholstery orders for Bradington-Young, Sam Moore and MARQ – Hooker Furniture’s new line of upscale, customizable modern upholstery available exclusively to the interior design community.

As an added convenience, B2B users can toggle between each of the brand sites without having to login again and they can also utilize a real-time chat feature, connecting them directly to the company’s customer service department.

“Our new B2B ordering process allows our small to mid-sized retailers and interior design partners to easily interact with our brands in an environment that is consistent to what they are used to using every day when shopping online,” said Johne Albanese, Vice President of Corporate Marketing at Hooker Furniture. “Logging in as a B2B customer will no longer move users to an extranet, rather it keeps them on the main site which is just as clean and attractive as the B2C experience, making it much more user-friendly for our business partners. That being said, the Elink system will still be available for retailers who require a more robust list of functions or just prefer to continue using that interface.

“The new sites also streamline the process for potential new clients to apply for an account with Hooker Furniture, Bradington-Young and Sam Moore,” he continued.

In addition to the new B2B ordering process, the redesign also includes enhanced product discovery and search capabilities which benefit consumers, dealers and interior design professionals alike.

Enhanced search capabilities include a smart search feature that allows users to search by various product specifications to return more granular results than ever before and an innovative image search function that looks at the physical attributes of a product and maps it to images in the site’s database. New marketing intelligence capabilities include product recommendations based on the user’s search history. The more time users spend on each site, the more personalized their recommendations will become, making the experience more relevant to their style preferences.

The redesign, which includes www.hookerfurniture.com, www.sammoore.com and www.bradington-young.com, was completed through a collaborative arrangement between MicroD, an online solutions provider for the home furnishings industry, and EMUN, a sales management software and technology provider in partnership with the company’s IT and marketing departments.

“Our overarching objective with the development of the new B2B e-commerce sites was to create world-class experiences for our clients where they can benefit from the latest B2B e-commerce technologies, while simplifying as many interactions as possible,” said Tod Phelps, Chief Information Officer for Hooker Furniture. “By leveraging tools that are commonly understood by nearly anyone who shops online, we believe we can provide our customers with access to important information and ordering processes that will be familiar, while also saving them time.”

Retailers and interior designers can learn more about the new systems by reaching out to their Hooker Furniture sales representative.