flexiblefullpage - default

Retail Education

Lighting and home furnishings retailers of all sizes in all locations around North America face similar problems and have similar concerns. They need to know the latest industry news and have access to the latest product introductions, always keeping up with what's new and what's next. In this section, retailers will have access to news and feature stories to keep them up to date on this evolving industry.

Rattan To Me

There was a time when we loathed all things from the 70s. To be fair, the decade had its share of style busts. Raise your hand if images of shag carpet (in the bathroom), inflatable furniture and the…
Realm Furnishings & Design Studio
Realm Furnishings & Design Studio in Babylon, NY offers design services along with products out of its 4,000-square-foot boutique.

The Shops Around the Corner

As high-end furniture stores across the country continue to dwindle in numbers — falling victim to everything from changing tastes and lifestyles to increasing competition online — small, inviting…
pexels online marketing
(Photo: Pexels user Studio 7042)

How to Build a Basic Digital Marketing Strategy in Four Easy Steps

A digital marketing strategy is a plan to build your digital presence in order to increase traffic to your website and ultimately to your store. You don’t need to have a background in marketing,…
Exterior of a Toys R Us store
Photo: Mike Mozart via Flickr

3 Big Lessons from the Latest String of Bankruptcies and Closures

Last week, the retail industry — and the hundreds of people still humming "I don't wanna grow up, I wanna be a Toys R Us kid" song — got a nasty shock when toy retailer Toys R Us announced it would…
pexels writing business ideas in notebook
(Photo: Pexels)

4 Signs It’s Time For a Rebrand

You may think of strong branding as something reserved for giants like Coca-Cola, but businesses of all sizes can focus on creating a distinct brand identity. Your branding can tell potential…
newsletter graphic how to create a good newsletter
Graphic by Pixabay user raphaelsilva

5 Tips for Creating a Compelling Newsletter

Although video is all the rage, and podcasts are the hot new thing, don’t underestimate the power of an effective newsletter. A tool to connect with your audience, a newsletter can help build trust…
C by GE Sol lamp
C by GE’s Sol lamp is the industry’s first Amazon Alexa-integrated lighting product. It combines functional illumination, visual indicators for everyday tasks, and personal assistant capabilities without the need for a standalone Alexa device. www.cbyge.com

2018: Year of the Smart Home, Part 1

When you think about Amazon’s top sellers, you may consider books, or even a toy. Wait, maybe a video game?  Actually, during the 2017 holiday season, its top seller was none of the above. It was…
pixabay people giving feedback
(Photo: Pixabay user Timusu)

How to Get Useful Feedback and Reviews From Customers

No matter how successful your business is, seeking customer feedback should be a fundamental part of your operations. Without consistent input, you’ll lack honest perspective on everything from how…
pexels Kaique Rocha open sign on store door
(photo: Pexels user Kaique Rocha)

4 Ways to Make the Best of a Slow Business Day

Anyone who works in retail knows that business can vary drastically, going from dead to bustling in a matter of minutes. But some days are just plain slow. On those days, it can be easy to lose track…
Monitor and tablet with keyboard and mouse on desk
Photo: Pexels

How to Know When Your Website Needs a Refresh

In the home design industry, trends come and go over the course of a few market seasons. Website design follows a similar pattern. As Google updates its algorithms every year or so and web users…
leaderboard2 - default