Retail Education
Lighting and home furnishings retailers of all sizes in all locations around North America face similar problems and have similar concerns. They need to know the latest industry news and have access to the latest product introductions, always keeping up with what's new and what's next. In this section, retailers will have access to news and feature stories to keep them up to date on this evolving industry.
New Study Shows Personalization Matters
The easiest way to turn away a customer is to frustrate them, and it sounds like a lot of customers are frustrated with retailers.
According to the 2017 State of Personalization report from customer…
Tackling the Scary Topic of Tax Reform
On Halloween, it seems fitting to talk about a topic that everyone seems to fear and dread: taxes.
In May, tax reform was the next topic House and Senate Republicans planned to tackle after…
Pendant Perfect
From Instagram and Alexa to sustainability and artisanal anything, Millennials (folks born from about 1980 to 2000) are bewildering at best.
Lucky for all of us, the latest pendants are tuned in to…
3 Common Product Description Mistakes and How to Fix Them
Strong product descriptions on your site can make the difference between an abandoned cart and a final sale. Since online shoppers rely on strong, descriptive content to feel confident in their…
LED Bulb Domination Is Three Years Away, New Report Finds
Retailers and designers, the LED revolution will be here in three years!
According to new data from the Environmental Protection Agency (EPA) and the Energy Star program, LED light bulbs will become…
5 Reasons to Get (Really) Excited About Lightovation
As the hubbub of the holidays approaches, don’t think for one moment that there’ll be any rest for the weary come January. All the stuff — the really good stuff — is still to come. Yes, my friends,…
High Point Introductions Reflect Pratt & Lambert's 2018 Color of the Year
While buyers filtered in and out of High Point Market, Pratt & Lambert Paints announced its 2018 Color of the Year: Heron. This midnight blue hue mixes well with trends spotted at this fall's…
How to Be An Instagram Star At High Point Market
Move over, High Point Style Spotters! There's a new Instagram account to follow at this fall's market, and it's yours.
Instagram allows your followers to step into this trade-only event and get a…
What to Look for in a Social Media Manager
When social media marketing first became popular, many businesses passed their social media accounts to the youngest person on their staff or in their families and said, "Here, you know how to do…
Pop the Champagne! Kerrie Kelly's New Collection for GO Home Is Here
Pop the champagne and make some room in your High Point Market schedule: images of the new pieces from designer Kerrie Kelly's latest collaboration with GO Home Ltd. are finally available — and we've…