Retailing

Home furnishings and lighting retailers face many challenges in this ever-changing economy. From new consumer expectations to online competition, today's retailers work hard to ensure their customers have access to on-trend products and great customer service. In this section, you'll find all things retailing — news, features, analysis and tools — needed to make your retail business a success.

Facebook Ads Manager: Types of Ads

With 1.94 billion monthly active users, Facebook continues to be the dominate social media platform. No matter your target demographic, you can find them posting, sharing and commenting on Facebook,…

Facebook Ads Manager: An Introduction

With 1.94 billion monthly active users, Facebook continues to be the dominate social media platform. No matter your target demographic, you can find them posting, sharing and commenting on Facebook,…

Gift For Life/National Stationery Show Team Raises $28,000 for AIDS Walk New York

Gift for Life, the gift, stationery and home decor industries' leading charitable organization, announced today that the Gift For Life/National Stationery Show team raised more than $28,000 for…

Industry Leaders Talk Tough to Washington

Last week, American Lighting Assn. (ALA) and Home Furnishings Assn. (HFA) members headed to D.C. for independent meetings with Congressional members. Their goals? Discuss upcoming legislative…

4 Ways to Simplify Social Media

When Facebook and other social media platforms first became popular, it didn't matter if a showroom or interior design firm didn't participate. Social media was for personal uses, not business…

Real Talk: 'We Sell Lights, But We Love Accent Furniture Too.’

If you want a stable portfolio, financial experts will tell you to diversify, diversify, diversify. Spread out your investments a bit, lest you become someone who loses everything when best-laid…

How Smart Should Furniture Be: Ikea's Furniture Survey

C by GE now sells a lamp that can order pizza. If a lamp can do it, why can't your couch? But if you build it, will consumers buy it? That's what furniture maker IKEA wants to know. The company…

3 Easy Steps to Crafting Your Social Media Voice

Everyone has a social media voice — a specific tone and system of rules in which they communicate and govern themselves online. As social media continues to be wildly important to online visibility…

Majority of American Households Embrace CFL and LED Bulbs

The most recent data from the 2015 Residential Energy Consumption Survey (RECS) shows that today's home is in a state of energy transformation. Energy-saving light bulbs have grown sharply in…

What the 2017 Houzz & Home Report Tells Us About Home Renovation Trends

Home renovations continue to be a booming business according to Houzz.com's annual Houzz & Home report. Today the home improvement social media site released its annual survey with over 100,000…
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