Industry Experts
The Importance of a Strong Company Culture
Are you clear on your design business’s culture? According to Business Coach Gail Doby, whether you’re a solopreneur or you run a team of 20, a defined culture is an important step toward creating…
'Houzz Pro' App Provides WalkThrough of Virtual Floor Plans
Houzz Inc. has introduced a new Augmented Reality (AR) feature for 3D Floor Plans in Houzz Pro, a business management and marketing solution for residential construction and design professionals.…
Retail Leadership Skills for a More Successful Store
Management has the ability to make a team of employees excel, but only if they have skills for retail and leadership. During the pandemic, your sales leadership skills will be tested as you navigate…
The Biophilia Link to Wellness in Home Design
If Covid has taught us anything, it’s how important our homes are to our overall well-being. As designers, how do you assess and define the attributes that are most important to your clients to…
Licensing Partnerships - Q&A with Libby Langdon
For Libby Langdon, product development and licensing have been integral to her business. She has licensing deals with Fairfield Chair (furniture), Crystorama (lighting), Kas Rugs, Paragon (wall art)…
Designing Partnerships
At a time when sourcing furniture, lighting and home decor has become a challenge for everyone, there is a way to procure product that interior designers should be considering if they aren’t there…
ArchLIGHT Summit Extends Call for Speakers for Fall Trade Event
ArchLIGHT Summit, the new lighting trade event and educational platform for the architectural, specification and design communities, has extended its call for speakers. The next event, taking place…
is product licensing for you?
You design the spaces. You spec the custom lighting, furniture and home decor for some of your clients. We’ve learned that it is the dream of many a designer to launch a product or collection,…
Retail, Design Experts Share 2022 Business Focus Tips
In what has been yet another unprecedented year of twists and turns, we’ve had to pay closer attention to the details of our businesses. Business in the home furnishings industry has been and…
Taking Your Brand to the Next Level
In today’s digital economy, we know that data and metrics are king and queen. How do we, then, measure the success of any marketing, branding or business development endeavor? Increased revenue?…