Heimtextil, held January 9 – 12 in Frankfurt, hosted around 70,000 visitors from 135 countries. They explored new products and palettes from 2,975 exhibitors who showed assortments devoted to textile interior design. Three important looks signatured the 2018 fair.
Florals
Oversized blooms dominated almost every product category at the fair, adding a heavy layer of femininity to designs that was not present a year ago. Personalities ranged from botanical to Boho and from Asian to artistic looks inspired by the great Dutch Masters. Every interpretation of giant flowers was on-trend. Pictured here is Marseille bedding from Curt Bauer.
Jungle
The volume of introductions in jungle style was extreme for a trend with two years behind it. Yet, a number of design elements provided reasons to look at it with fresh eyes. Incoming flowers were introduced into a number of patterns, relieving the monotony of yesterday’s leaf-only designs. When leaves stood alone, updated versions often took the palette in a much cooler direction, focusing on the blue-tinged greens that represented another trend at the fair. Pictured here is Figura wallpaper from Arte.
New Greens
It felt as if someone had flipped the switch on this color family, causing the newest greens at Heimtextil to leave yellow casts behind. Pistachio retreated in favor of aquatic types. Verdigris emerged, pushing leaf aside, and olive took a step back, clearing the way for eucalyptus. This new direction for greens is just getting started, and will be much more visible by the time 2019 arrives. Pictured here is Java from Bedding House.
You’ll be able to check out the evolution of all these trends at the next edition of Heimtextil. It takes place January 8 – 11, 2019, at the Messe Frankfurt fairgrounds in Frankfurt, Germany.
For more information about Michelle Lamb and The Trend Curve, click here.
