Dallas Market Center and The Gerson Companies, a renowned leader in product development and import of seasonal, home décor, and gift products, announce that the company has signed a long-term lease and will open a showroom in time for Total Home & Gift Market, taking place January 10-16, 2024. The show is the first trade event of the year in the U.S. for the business of seasonal, gift, and home products.
The new Gerson Companies showroom will be located at World Trade Center 315 and will encompass more than 5,000 square feet.
“Returning to Dallas Market is incredibly meaningful to the Gerson family, our company and our independent retail customers,” said Jacob Gerson, fourth-generation family member and Vice President of Sales and Customer Experience. “Gerson has had tremendous success at the Dallas Market Center throughout its 80-year history, and we’re thrilled to come back full circle to where our rich market history first started. But above all else, we couldn’t be more excited to showcase our award-winning product lines to the growing number of retailers that Dallas Market Center continues to attract.”
The Gerson Companies, founded on a rich legacy of innovation and a commitment to excellence, is an industry powerhouse specializing in providing exceptional seasonal and everyday home decor and gift items to retail. For more than 80 years, The Gerson Companies has become synonymous with its cost-plus pricing model and a best-in-class product offering with thousands of new and innovative items introduced each year across its seasonal, home décor and gift lines.
The long-term lease in Dallas reaffirms its dedication to serving independent specialty and gift retailers with high-quality, trend-setting products. The new showroom also helps the company further expand its footprint to reach broader audiences inside a marketplace that hosts trade events throughout the year.
“We are thrilled to welcome Gerson, which is a highly respected brand that’s also highly requested by our retail customers,” said Cindy Morris, President and CEO, Dallas Market Center. “They are an iconic company that will deliver inspiring collections of products matched by a deep understanding of the customer. From our family-owned company to theirs, we look forward to their Dallas debut and a strong partnership.”
The Gerson Companies' new presence at Dallas Market Center is poised to bring fresh energy, innovation, and a best-in-class product selection to the independent specialty and gift retail sector. Retailers can look forward to an inspiring, one-stop destination for all their home decor and gift needs.
"We are excited about the opportunity to join the vibrant community at Dallas Market Center,” said J.J. Hjalmarson, Vice President of Ecommerce and fourth-generation family member. “Our long-term lease signifies our commitment to offering the best products and service to our valued customers. Our customers want to shop us in Dallas, and we listened.”
Grand opening plans and promotions will be announced at a later date. The Gerson Companies and Park Hill share family ownership, and Park Hill has long had a beneficial relationship with Dallas Market Center.