Consumer Insights
NRF: Holiday Retail Sales Expected to See Growth Over 2019
With retail sales rebounding strongly due to continued consumer resilience, the National Retail Federation has forecast that holiday sales during November and December will increase between 3.6…
Home Builders Bounce Back from Coronavirus with Increased Housing Starts
Construction of new U.S. homes increased 22.6 percent last month as homebuilders bounced back from a decline in housing starts caused by the coronavirus pandemic earlier this spring.
The Commerce…
Copper Mattress Co Touts New Anti-Viral Mattress Collection
A father-son team with more than four decades of experience in the mattress industry has created a line of copper-rich mattresses designed to kill the COVID-19 virus. The Copper Mattress Co. is…
Consumers Expected to Spend More This Holiday Season
With the holidays around the corner, retailers are ramping up for the big holiday push. One question on retailers’ minds at this time of year centers around spending habits during the holidays. For…
Today’s Affluent Consumer: What the Research Tells Us
Affluent consumers are evolving, but having more money doesn’t necessarily mean owning more things. Research has shown that many affluent consumers care about design, and they’re also interested in…
Do Furniture Shoppers Care About Sustainability?
As the impacts of climate change become increasingly apparent and public discourse about the environment continues to grow, consumers are holding businesses accountable for their sustainability…
Amazon's Impact on Consumer Shipping Expectations for Home Goods
Whether a brick-and-mortar store or an e-commerce site, retailers everywhere are competing with the Amazon Effect. This all-encompassing phrase acknowledges how the online retail giant has disrupted…
How Are Consumers Tackling Their Inboxes?
As consumers, many of our personal email inboxes are filling up at a rapid pace. As retailers, you might be wondering how your email subscribers manage this daily influx of emails. Digital marketing…
Home Renovations: When to Call the Professionals
With the popularity of home renovation shows, it comes as no surprise that more homeowners are taking on some big renovations themselves these days. That doesn’t mean opportunities to advise, assist…
How Generation X Consumers Shop for Home Goods and Tips for Capturing Their Business
Generation X may be described as the middle child, caught between Baby Boomers and Millennials, but this generation has plenty of buying power and some unique needs.
For example, Generation Xers —…