Digital Marketing

Newsletters, social media and websites. How do interior designers and home furnishings retailers grow their digital footprints?

Image by StartupStockPhotos from Pixabay
Image by StartupStockPhotos from Pixabay

7 Interior Design Marketing Strategies

Interior design marketing strategies only work when you apply them to your business. The point of the strategies here is to generate more quality leads for your interior design business in a lot less…
Denys Prykhodov - stock.adobe.com
Denys Prykhodov - stock.adobe.com

The 5 W’s (and 1 H) of Pinterest

Consumers embarking on home design or improvement projects often head to Pinterest as their first stop before making any decisions. There they can look for inspiration, pin photos and links to boards…
Kimberley Seldon
Kimberley Seldon

Kimberley Seldon Masters the Business of Design

“As creatives we like a certain amount of creative freedom,” says Kimberley Seldon, Interior Designer and Founder of Business of Design, an interior design business coaching program developed from…
Jamie Merida Interiors
Jamie Merida Interiors developed as an extension of Merida’s success as a home furnishings and flooring retailer.

The Keys to Building a Brand

For interior designers and retailers in the home design business, much of their success hinges on the ability to brand themselves in a way that connects with clients and carries through all of their…
Elizabeth McGann
The Lewis Design Group for Holiday House Hamptons, photo: JJ Jetel. “Showhouses value designers with an active following on Instagram and count on that to help promote the showhouse,” says Elizabeth McGann. Instagram: @thelewisdesigngroup

3 Retailers Share Social Media Success Stories

At the time of this writing, the doors of Nell Hill’s in Kansas City, MO, are temporarily closed to customers, but owner Katie Laughridge has a message for habitués of the beloved home furnishings…
Photo by dole777 on Unsplash
Photo by dole777 on Unsplash

Tools for Planning Social Media

As the coronavirus pandemic continued to impact businesses with stay-at-home orders around the globe in into May and beyond, digital connection has become even more important. With myriad platforms…

Adapting your Brand Messaging During Times of Disruption

This post originally appeared on the Nimble Thinkers blog, The Nimble Fix. Nimble Thinkers, part of Scranton Gillette Companies, is a full-service marketing agency led by industry experts experienced…
lighting retailer social media
Urupong - stock.adobe.com

5 Social Media Tips from a Lighting Retailer

As a multiple-times winner of the Showroom of the Year Awards’ Social Media Star, the team at Montreal Lighting and Hardware knows all about maintaining a successful social media presence. With more…

NKBA Launches Live Virtual Forum

The National Kitchen & Bath Association (NKBA) is launching a new live interactive digital forum called Brave New Business, designed to connect, share and inform. Created with industry partners…
church & rose
Church & Rose’s homepage is easy to navigate and places the design work front and center.

How to Create a User-Friendly Interior Designer Website

Now that telephone books and TV commercials are going by the wayside, most interior design clients find their designers on the internet. Because your website is often the first impression you make on…