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Kalalou Adds a New Category for Summer Markets

This summer, Kalalou has added a new category for summer markets — fashion. The company is introducing La Lou, a new, handmade clothing collection.

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Kalalou La Lou Fashion
Kalalou is introducing fashion through it's new brand — La Lou.

Kalalou is always on the lookout for new categories where we can make an impact, so we decided to introduce a small apparel line that seamlessly complements the entire Kalalou collection. This market season, the company is introducing La Lou,  a new, internationally inspired, handmade clothing line. With hand-dyed fabrics in complimentary colors for each style, the La Lou line is crafted from a luxurious cotton/linen blend, making it versatile and comfortable.

When asked about the direction of the new collection, Creative Director Bradley Adair has this to say, "As our first introduction, we wanted to bring to market a collection that has little to no barrier to entry. Each piece of our La Lou line is handmade and designed to offer a flattering "one size fits most" fit for a wide range of body types. Our One Size Fits Most (OSFM) option simplifies the process for retail stores to showcase the La Lou collection. With this option, stores can give apparel a chance and test our collection without having to purchase multiple sizes of each piece.”

"Fashion is exciting, and Kalalou believes there's an incredible opportunity for independent home decor retailers to achieve great success with the La Lou collection," Adair continues. "Although this is a soft launch with a fall delivery, we plan to expand the line with more apparel options, as well as jewelry and handbags.

You can find the full La Lou collection this summer at Dallas Total Home & Gift, Atlanta Gift & Home Market, Las Vegas Market, and High Point Market in October. Not coming to market? Shop La Lou's everyday wear collection today online.

Showroom Locations:
Total Home & Gift Market - #209 WTC; Atlanta Gift & Home Market - AmericasMart Building 2 #1022; Las Vegas Market - Building C #604; High Point Market - Suites at Market Square #M2003

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