Mud Pie to Debut Expanded Showroom, New Holiday Collection in Atlanta

With the showroom expansion, Mud Pie's flagship Americasmart showroom will cover more than 20,000 square feet. 

05/10/2022
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Mud Pie Atlanta Market
Mud Pie will debut an expanded showroom in Atlanta this summer.

Gift, decor and lifestyle supplier Mud Pie has  acquired additional space for the brand’s flagship showroom at AmericasMart Atlanta,  Building 2, Suite 680. The expansion, which brings Mud Pie’s Atlanta showroom footprint to 20,900 square feet, will debut to retailers this July at Atlanta  Market.  
All 1,264 square feet of new display space will house Mud Pie’s growing Baby & Kids gift  collection, and will resemble a traditional retail environment. Mud Pie President Fred  Pannek, notes, “We are thrilled to expand our flagship showroom in Atlanta and offer retailers a glimpse of what Mud Pie product will look like in their stores. Our aim is to  create a lifelike retail setting where buyers become shoppers, while also taking  inspiration to create show-stopping holiday displays.” 

New Fall, Holiday Collection

Mud Pie will also debut its Fall/Holiday 2022 Home along with Kids and Women collections in Atlanta. The company also has showrooms in Dallas and Las Vegas.  
Mud Pie’s fall/holiday 2022 home line features two brand new collections: White Christmas and Make It Merry. White Christmas is a tonal white-on-white group with hints of forest green that evokes sophistication and coziness. Mud Pie’s in-house design  team was inspired by those who opt for clean, neutral Christmas décor, as well as those  who pair classic, white pieces with familiar reds and greens. Make It Merry is Mud Pie’s  new whimsical collection and features Santa, reindeer and snowman icons galore. The  collection is primarily red and green and introduces quirky new fonts and textures that  give ceramics a one-of-a-kind look. All of the artwork in this collection is hand-painted,  and the craftsmanship of the ceramics demonstrate the attention to detail Mud Pie has  long been known for. Founder and CEO, Marcia Miller, notes, “We are thrilled to  introduce these two brand new collections to our holiday repertoire. We feel that White  Christmas and Make it Merry round out our product offerings and provide a fresh take  on holiday serveware and décor.” 

Versatility is the name of the game this season, with 25 products that can be displayed in  more than one way. Mud Pie is introducing nine sets of reversible pillows, including the  show stopping Four-Sided Holiday Pillow—a washed canvas pillow that turns for year round use. The home collection also features four reversible wood plaques, four tin or  canvas hanging holiday signs, four table runners, a set of placemats, a sponge holder, and a two-in-one dip dish/pedestal server. Vice President of Merchandise Lauren Brekke, says, “The move for more multi-purpose pieces comes as a solution for customers who  want more bang for their buck. Having a single piece that can work throughout each  major holiday this fall and winter is a huge win for us. I think retailers are going to be  elated to see inventory that is so versatile.” 

New piece types emerge this fall/holiday, like LED light-up gnomes, a mini pie skillet set,  a cookie baking stamp set, a ‘store bought’ ceramic dip dish, cookie exchange tin, and  milk carton for Santa. Pannek notes, “The product offerings this season are simply unparalleled. Our design and merchandising teams have gone above and  beyond to produce stunning product at a remarkably affordable price point.” 

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