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SmithHönig Brings Home Decor to Wolf & Badger

The designer home brand and online retailer pairing is a partnership"made in style heaven" according to the company.

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Maximalist home decor brand SmithHönig is joining forces with London-based retailer Wolf & Badger to sell its products both online and in-store through Wolf & Badger’s retail location in Los Angeles. Dedicated to sourcing sustainably and ethically produced jewelry, home decor, accessories, fashion and beauty products, Wolf & Badger aligns with SmithHönig’s emphasis on luxurious, global design and high-end craftsmanship.  

The exclusive made-to-order pillow collection from SmithHönig will be sold through Wolf & Badger online, including both its jewel-toned velvets and the original printed pillows. The pillows feature luxurious down-alternative inserts that have a high-end, designer look and feel but are 100 percent cruelty-free. The pillow covers feature a concealed zipper, ensuring that the focus remains on the pillows’ exquisite patterns and sumptuous fabrics. These products are now available for international shipping, via Wolf & Badger, a first for SmithHönig products.  

Additionally, a curated selection of SmithHönig pillows will be available through Wolf & Badger’s brick-and-mortar Melrose store in L.A. from August to October, including the Luxe and Ritz velvet pillows in Navy, Fuchsia, and Gold, available in a range of sizes. The striking Sebra Stripe and Neela Blue pillows also will be available in-store, showing customers the full range of mix-and-match possibilities with SmithHönig pillow designs. 

“It is exciting to bring our pillows to retail through such an iconic brick-and-mortar store as Wolf & Badger on Melrose Avenue, in the heart of L.A.’s fashion and design district,” Hönig said. “This is the ideal way to introduce our West Coast customers to our pillow collection in a way that invites them to see and feel the quality of this luxurious collection.”

SmithHönig’s line of unique, heavy-weight paper placemats also will be sold through Wolf & Badger online. Great for parties or everyday tablescapes, the placemats measure 16 ¾” x 11” and are available in 24 sheets per pad. Featuring globally inspired designs with pops of color and pattern, the recyclable placemats make for easy, stylish and flexible table decor.

“As shoppers ourselves, we’ve always loved Wolf & Badger so we are thrilled to be included with the curated group of independent designers and makers that the company has selected from around the world,” Honig said.

SmithHönig’s pillows and paper placements are currently available on the Wolf & Badger website. Products will be available at the Los Angeles Melrose Drive store from August to October.

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