Mud Pie is pleased to announce the early launch of the brand’s Easter and Happy Everything collections. The collections, which typically launch on October 1 alongside Mud Pie’s spring women and kids lines, are launching on September 1 on wholesale.mudpie.com. The earlier-than-ever launch allows retailers additional time to shop the collections in anticipation of the Easter holiday on April 9, 2023.
The Easter launch includes themed home décor pieces and kids apparel and gift. Key trends include pastels, gingham, hand-painted ceramics, and classic Easter icons like eggs, carrots, bunnies, and florals. New piece types include kids bath bombs and plush doodle pillows.
Mud Pie’s best-selling Happy Everything collection has been given a completely new look and focuses on crisp white elements, sweet scalloped details, ceramics and marble. The collection has a classic, yet cozy look, and incorporates elegant pieces like fluted ceramic vases, scalloped tiered servers and a preserved moss wreath set.
Mud Pie founder and chief executive officer, Marcia Miller, notes, “We are delighted to present these collections to the retailers early, especially with the exciting new piece types we designed this season, and the whole new look for Happy Everything.”