Theodore Alexander

Laurie Reed Promoted to Creative Director at Marge Carson

Veteran visual and fabric merchandising and showroom design executive Laurie Reed has been promoted to Creative Director at Marge Carson. Reed, who served as Vice President – Visual Display and…

What Matters Now?

Recently, Alex Shuford III, President of the Rock House Farm Family of Brands, which includes Century Furniture and Highland House, read a story in the Wall Street Journal on the Morgan Motor Company…

Suited Up

Menswear-inspired details dress the latest upholstered seating introductions.  Velvet   Sam Moore’s Thiago wing chair, shown here in a mossy green, updates a classic style with contemporary…

As is Their Custom: How Retailers Meet the Demand for Personalized Design

Consumers are starting to discover what those in the industry have long known: Furniture and fashion can make an equally powerful statement, and a look that exemplifies your unique aesthetic and…

Hidden at High Point Market

Maybe April 14-18 will be your first ever trip to High Point Market. Maybe you’ve been so many times you’ve lost count. But whether you’re a newbie or seasoned pro, you’ll want in on these insider…

Theodore Alexander Debuts Xander Noori Collection this Spring

Theodore Alexander is once again collaborating with a talented designer to bring a new collection to market this season. Set for a soft launch at the Guangzhou Furniture Fair next month, the Xander…

Idea Board: 2018 Trend Report

Approachable Architectural Soft contemporary with all the right angles, these sleek products illustrate a look that’s pared down but still in for the coming year. From LBL Lighting, the Candora…

Theodore Alexander Appoints New Chief Creative Officer

Theodore Alexander today announced that Gregory Heller is joining the company as Chief Creative Officer. In the newly created position, Heller will direct and coordinate product management…

A Tale of Two Trade Programs

Scoring great products is essential to any interior designer, and with trade programs through Houzz and Steelyard, finding them has never been easier. If you aren’t familiar with these two resources…

Under The Covers With Steve Leung

International designer Steve Leung describes his ideal bedroom as calming, personal and cozy. His new collection for Theodore Alexander epitomizes the “luxury of serenity” and brings beauty to the…
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