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Viva Magenta

Pantone color of the year 2023 Viva Magenta
Pantone has introduced Viva Magenta as its 2023 Color of the Year.

Pantone Goes Bold with 2023 Color of the Year

Pantone has taken a bold approach to its 2023 color of the year and its coordinating palette, connecting the real world with the virtual in an array of hues it has dubbed the Magentaverse.  This…
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