Consumer Snapshot
6 Steps Toward a More Sustainable Home
Interior design in 2022 has seen a greater demand for sustainability than ever before. These environmentally friendly homes include materials sourced ethically, or even salvaged. The choices…
The Impact of Inflation
This month’s Consumer Price Index saw inflation edge down a tiny bit — 8.5 percent for the 12 months ending in March to 8.3 percent for the 12 months ending in April. However, rising costs, thought…
Who is Using Buy Now, Pay Later Services?
The growth of online shopping and lingering economic uncertainty from the coronavirus pandemic have made buy-now-pay-later (BNPL) services popular payment methods for shoppers. These point-of-sale…
How Are Consumers Shopping?
Even before the coronavirus pandemic, shoppers, who have basically unlimited access to research regarding the products they buy, had been paying much closer attention to the practices of the brands…
The State of Home Improvement Spending in 2020
Last month, we discussed the shortcomings that people are finding in their homes as they continue to spend more time there. Many people want more space, nicer kitchens, outdoor space, and dedicated…
The Post-COVID Consumer
Six months ago, when the country first shut down, consumers had no choice but to shift the way they made purchases. Essentials like groceries, medications and personal care products ordered online…
Second Homes and the Affluent Buyer
At the start of the coronavirus pandemic, many city dwellers lucky enough to have second homes fled their more congested urban residences in favor of the space and scenery of their vacation…
A Furniture Shopper's Path to Purchase
Before the rise of e-commerce and social media, a consumer’s path to purchasing furniture was pretty simple. An ad in the local paper or on TV might draw them into a store for a sale or specific…
How Much Are Consumers Willing to Pay for Home Furnishings?
When it comes to setting prices, retailers are tasked with striking a delicate balance. Price items too low and you won’t turn a profit; price items too high and they’ll never leave your showroom…
How Color Impacts Consumer Purchasing Behavior
While every person has their own associations with different colors and no one color has a universal effect on viewers, there are some overarching trends in color perception that have considerable…