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(Photo: Konstantin Yuganov - stock.adobe.com)

The Beginner’s Guide to Facebook Advertising: Part II

In Part I of this series, which ran in the November issue and is now on our website, we tackled the basics of Facebook advertising — what to do before you run an ad and how to set one up. Now we’re…
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Ready to hit the ground running on your digital marketing goals this year? Here are the tools you'll need. (Photo: Pexels)

5 Inexpensive Marketing Tools and How to Use Them

If you teared up at this Heineken commercial or followed the fine print on a dollop of butter to reveal a secret message from Denny’s, you know as well as anyone that great marketing can be…
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