Consumer Research

Houzz: How Home Renovations Shape Up for 2023

According to a recent Houzz study, consumers aren’t planning on trading spaces as much in 2023. More likely, they’ll continue to elevate the homes they currently live in. Citing the economy, housing…

Retail Guide: Holiday Spending

In 2009, during The Great Recession, more than 60 percent of individuals indicated that the economy was impacting their holiday spending plans. This year, consumers have returned to 2009 levels of…

Houzz: Home Renovation Activity & Spend Hits 4-Year High

Home renovation activity and spend have reached the highest rates reported since 2018, according to the eleventh annual Houzz & Home survey of nearly 70,000 U.S. respondents. More than half of…

Houzz Barometer: Home Renovation, Design Pros Share Positive Outlook for Business in 2022's Q1

 Houzz Inc.has released the Q1 2022 Houzz Renovation Barometer, which found that the confidence level among construction professionals is at its highest point since 2018. Confidence among…

2022 U.S. Houzz Kitchen Trends Study

Homeowners are making room in their renovation budgets to prioritize kitchen countertops, according to the 2022 U.S. Houzz Kitchen Trends Study. The survey of nearly 2,400 U.S. homeowners using Houzz…
National Retail Federation Holiday Shopping 2021
The NRF said Thanksgiving Holiday Shopping was better than expected, with more in-store foot traffic.

NRF: Thanksgiving Weekend Shopping Exceeds Initial Expectations

Nearly 180 million Americans shopped during the five-day holiday shopping period from Thanksgiving Day through Cyber Monday, according to the annual survey released by the National Retail Federation…
NKBA Kitchen and Bath Design Trends 2021
Since COVID, consumers are trending toward easier-to-clean surfaces in their kitchens and bathrooms.

NKBA Trend Report: COVID and Millenial Influences Drive Kitchen, Bath Design

The National Kitchen & Bath Association (NKBA) has released its annual  Design Trends report. The 2022 study, a deep dive into all aspects of both kitchen and primary bathroom design, forecasts…, Home Survey
The laundry room topped the list of spaces consumers can't live without.

What Matters Most to Consumers in Their Homes?

As the 2020 pandemic sent the real estate market into a tailspin, homeowners began reevaluating their priorities, noting what is really important to them in the home experience. surveyed 1,…
National Retail Federation Holiday Shopping 2021
The NRF says 2021 holiday spending will increase substantially over 2020.

NRF Predicts 2021 Record Holiday Shopping Season

Holiday spending has the potential to shatter previous records, as the National Retail Federation forecasts that holiday sales during November and December will grow between 8.5 percent and 10.5…
Two in five homeowners report using their renovated bathroom for rest and relaxation.
The “U.S. Bathroom Trends Study” is an online survey fielded to U.S. Houzz users between June and July 2020.

Houzz Study: Homeowners Seek Spa Feel in Bathroom Renovations

Two in five homeowners report using their renovated bathroom for rest and relaxation (41 percent), according to the 2021 U.S. Houzz Bathroom Trends Study. The survey of nearly 3,000 U.S. homeowners…