Amazon

Smart Speaker Adoption Update

Last September, Furniture, Lighting & Decor took a deep dive into NPR and Edison Research’s ongoing Smart Audio Report, which then estimated that about 43 million American adults ages 18 and over…

How to Make a YouTube Video on a Budget

Our consumer research from last year found that when faced with a problem designing their homes, 46 percent of respondents said they go to YouTube for instructional videos. As the second largest…

5 Ways for Retailers to Protect Against Industry Disruption

This week, Retail Dive asked, "Is home goods the next industry ripe for disruption?"  The answer? Yes, almost definitely. Just a few notes on some happenings in the past year: - Global Views…

BrandJump Launches Amazon Division

E-commerce sales and marketing company BrandJump today announced the launch of its new Amazon division as the e-commerce giant continues to gain momentum in the home furnishings category. By adding…

Lighting Consumer Research: Illuminating Changes

Your grandpa did business without the internet, but can you? A recent study by The NPD Group’s Checkout E-commerce Tracking service says the lighting industry’s days of poo-pooing the power of e-…

What 2018 Taught Us About Consumers and Amazon

For the last five years, marketing firm Walker Sands Communications has been tracking retail data and producing an annual Future of Retail report to understand how the retail landscape is changing.…

What Consumers Want

One of the best parts of being in the Lighting Showroom Coalition Facebook group comes from reading the oddball questions and answers the associates and managers receive from customers. I worked at…

Why the Williams-Sonoma Lawsuit Against Amazon Is Worth Watching

This week, Williams-Sonoma Inc. filed a lawsuit in Northern California against Amazon.com Inc., alleging the mega-retailer had copied patented chair designs and engaged in unfair marketing practices…

Legrand Introduces Smart Lighting From the Radiant Collection

Legrand, a global specialist in electrical and network infrastructure solutions, today introduced Smart Lighting from the radiant® collection. Demonstrating Legrand’s continued commitment to…

How to Rethink Your E-Commerce Strategy

The majority of people still prefer to shop for furniture in stores, according to Morning Consult, and more than likely, they feel the same way about lighting. But retailers, don't get comfortable…
Subscribe to Amazon