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Consumer Insights

National Retail Federation Holiday Shopping 2021
The NRF says 2021 holiday spending will increase substantially over 2020.

NRF Predicts 2021 Record Holiday Shopping Season

Holiday spending has the potential to shatter previous records, as the National Retail Federation forecasts that holiday sales during November and December will grow between 8.5 percent and 10.5…
Houzz Renovation Barometer Q4 2021
Home renovation will remain strong despite labor shortages and delays.

Houzz: Strong Renovation Activity Expected Through Q4 2021

Houzz Inc. has released its Q4 2021 Houzz Renovation Barometer. The report tracks residential renovation market expectations, project backlogs and recent activity among U.S businesses in the…

STUDY: 64% of Americans Upgraded Their Work From Home Space

In a recent survey of 2,004 Americans, half (54 percent) of all remote workers admit to judging their colleagues’ office decor or furniture during virtual meetings. But it goes both ways — 64 percent…
Image by Aura Kitchens & Cabinetry Inc from Pixabay
Image by Aura Kitchens & Cabinetry Inc from Pixabay

2021 Home Renovation Report

As homeowners spent much of last year inside their homes, they had ample time to consider redecorating, renovating and completing other home improvements that they may not have had the time, money or…
Photo by Patrick Perkins on Unsplash
Photo by Patrick Perkins on Unsplash

Consumer Sentiment Toward Green Home Furnishings

Consumers are taking note of the impact their purchases have on their health and wellness, particularly in the last year. From sustainably sourced materials to chemical-free finishes, consumers are…

How Consumers Use Buy Now, Pay Later

The growth of online shopping and lingering economic uncertainty from the coronavirus pandemic have made buy-now-pay-later (BNPL) services popular payment methods for shoppers. These point-of-sale…
Houzz Home Survey: Renovation Spending Increases in 2020
According to the Houzz & Home Survey, kitchen remodels contributed to the increase in renovation spending. Photo: Caroline Sharpnack

2021 Houzz & Home Survey: Renovation Spend Rises 15% as Homeowners Invest in Kitchen

Home renovation spend has grown 15 percent in the last year to a median $15,000, according to the 10th annual Houzz & Home survey of more than 70,000 U.S. respondents. Higher budget projects (…
Photo by Daniel Schludi on Unsplash
Photo by Daniel Schludi on Unsplash

Post-COVID-19-Vaccine Predictions

As COVID-19 vaccine eligibility and accessibility ramp up around the country, consumers are seeing a light at the end of the pandemic tunnel, indicating a return to normalcy. The International…
Photo by Tierra Mallorca on Unsplash
Photo by Tierra Mallorca on Unsplash

How Did Coronavirus Impact the Housing Market?

The 2020 housing market was one for the record books. Stay at home orders sent many office workers home to work remotely, driving many to reconsider their living situations. According to the National…
Photo by Naomi Hébert on Unsplash
Photo by Naomi Hébert on Unsplash

Consumer Research Shows What's Trending in 2021 Kitchens

In its 2021 Kitchen Trends report, Houzz’s consumer insights on kitchen renovation coincide with those of the National Kitchen and Bath Association with transitional (21 percent), modern (15 percent…
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