Small Business Technology
From POS and CRM to project management and accounting, we share the tools that help advance businesses and streamline tasks for retailers and interior designers
What Amazon's Alexa Blueprints Means for Smart Homes
When Amazon first released the Echo with its voice assistant Alexa, many consumers thought "Yeah, this is cool, but do I really need this?" While consumers can connect to their Echo via bluetooth,…
Be an Expert: How to Build Customer Relationships By Being an Online Resource
Every day, your sales associates help customers find products, explain warranties and answer questions of all types, and while your customer service may be exceptional in-store, that doesn't mean…
The LIT Design Award Winners: What the Judges Think and What We Think
The 1st Annual International Competition for Lighting Product Design and Implementation kicked off this year, welcoming lighting submissions from manufacturers, designers and practicers from all…
5 Tips for Creating a Compelling Newsletter
Although video is all the rage, and podcasts are the hot new thing, don’t underestimate the power of an effective newsletter. A tool to connect with your audience, a newsletter can help build trust…
2018: Year of the Smart Home, Part 1
When you think about Amazon’s top sellers, you may consider books, or even a toy. Wait, maybe a video game?
Actually, during the 2017 holiday season, its top seller was none of the above. It was…
3 Easy Ways to Incorporate Video Into Your Marketing
By 2021, research from Cisco estimates that video streaming will comprise 81 percent of all web traffic. Research from HubSpot shows that 53 percent of consumers want to see more video content from…
4 Tools For Creating Social Media Visuals
Whether you’re posting a promotion, announcing event details or wishing your customers a happy holiday, images are a great way to share messages across your social media channels. Visuals are much…
4 Online Project Management Tools That Actually Manage
Are these scenarios familiar: An annoyed customer calls for the second time to ask why an associate didn't follow up on her question. The second part of an order was never placed, and now the…
3 Answers to Your Questions on Creating Customer Surveys
When it comes to getting customer feedback, you may casually ask patrons questions in your store and look at your online reviews from time to time. But if you want to truly gauge how your business is…
It’s Classic
At a time when contemporary furniture, edgy LED fixtures and minimalistic, modern style has permeated mainstream home decor, there is a still a yearning for traditional design. In fact, all signs…