Small Business Technology

From POS and CRM to project management and accounting, we share the tools that help advance businesses and streamline tasks for retailers and interior designers

credit card transaction — (Photo: Unsplash user rawpixel)

3 Things a Modern POS System Can Do That Your Cash Register Can’t

If you haven’t updated your cash management system in a while, you might be missing out on features that could help you streamline your business and avoid the headaches of tracking your sales and…

Unsplash

NRF Lars Peterson — IKEA U.S. President Lars Peterson spoke on how diversity and inclusion initiatives have been good for business and retaining talent.

Retail Voices

Just two years ago, industry headlines were rife with store closings, bankruptcies, mass layoffs and even media reports of zombie retailers. “I would say that retail is back, but that would be wrong…

Christopher Baldwin, BJ’s Warehouse Club, National Retail Federation, joanna gaines, Anthropologie

Unsplash Twitter video — (Photo: Unsplash user Marten Bjork)

4 Social Video Tools That Make Editing Easy

According to research from Wyzowl, 83 percent of business owners surveyed think that video gives them a good ROI. If you can get over the growing pains of incorporating video into your marketing…

Wyzowl, Shakr, Animoto, Magisto, Splice

Man checking email on laptop — Photo: Pexels

What Your Email Stats Can Tell You About Your Customers

Your email data may be one of the most useful marketing tools hiding in plain sight. By going through it regularly, you can learn so much about your customers' habits, interests and preferences,…

digital marketing, email marketing, A/B testing

pexels checkout monitor — (Photo: Pexels)

3 Signs It’s Time to Update Your POS System

A study from Synqera found that 73 percent of in-store shoppers said the checkout experience is their biggest pain point. With consumers growing used to the ease of online shopping, they want the in-…

Synqera

3 Must-See E-commerce Seminars Happening at Las Vegas Market

There's no one right way to have a digital marketing strategy. What works for a furniture retailer in Dallas might not work for another in Denver. But if you're looking for ways to amp up your…

Las Vegas Market, digital marketing, E-commerce, Scott Hill, Perq