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Unlocking Innovation

At Las Vegas Market last month, I had the privilege of attending the CEO Summit, which offered an opportunity to learn about external factors affecting our industries as well as actionable strategies…
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How to Prioritize Quality Over Quantity in Your Digital Strategy

Facebook, Instagram, Twitter, Pinterest, email …. just reading this list is likely to make your eyes glaze over. Tackling digital marketing and social media for your business can be overwhelming,…

High Point Market Announces Schedule for The Point

The High Point Market Authority (HPMA) today announced a robust lineup of personalities and programming for its third market in the popular pop-up, The Point, for spring market, April 6-10. Located…
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5 Apps To Boost Your Social Media Game

Only 14 percent of small businesses outsource their marketing, PR and advertising, according to WASP Barcode Technologies’ State of Small Business Report from 2017. Chances are that you work at one…
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How to Remember to Post on Social Media

How often has this scenario happened to you? You plan to post something to Facebook as soon as you get to your showroom office. But once you get there, a sales associate asks you a question. Then a…
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Where does Houzz fit into social media? We've got the answer.

How Houzz Fits With Your Social Media Strategy

Of all the online platforms for design professionals, Houzz seems to be the most confusing. Is it social media? Should you be posting to it every day? Is it more important than Pinterest or Instagram…
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4 Tips for Finding Instagram Hashtags

When it comes to posting on Instagram, you know it’s important to devote as much time as necessary to snapping and editing your photo or video to get it just right. Lighting, framing, filters and…