Marketing Your Business
Whether retailer or designer, business grows when consumers know where and how to find you. We're sharing the tips and strategies for marketing your business online and off.
5 Ways to Grow Your Email List
According to research from Campaign Monitor, you’re six times more likely to get a click-through from an email campaign than from a tweet. If you approach it right, your email marketing efforts can…
3 Tips for Optimizing Marketing Emails for Mobile
Just one strong marketing email can take a considerable amount of work — creating great subject lines, body copy and calls-to-action is no small task. You might be sending top-notch marketing emails…
A.R.T. Furniture Launches New Website
A.R.T. Furniture today announced it has redesigned its website. The new look aims to provide richer content, improved visuals, easy navigation and better functionality.
Consumers will have access to…
Location, Location, Location: How Empty Malls Are Becoming Prime Spaces for Furniture Retailers
When it comes to retail news, it’s difficult to escape the number of mall-store closings and blaring reports of the demise of the mall as a viable concept.
Yet, retail strategist Connie Post — a…
5 Steps to Blogging Smarter, Not Harder
Regular blogging does wonders for a website’s SEO, driving customers at all stages of the buying process to your website. It can boost your website in search results, and it can help you attract…
4 Key Takeaways from the 2018 Houzz & Home Report
Each year, Houzz.com releases its annual report on home renovation trends, and its 2018 Houzz & Home Report delivered key findings and helpful insights as to what homeowners are renovating and…
How Showroom Events Could Attract Millennial Males
Katherine Cullen, Director of Retail and Consumer Insights at the National Retail Federation, knew that, in general, Millennials love going to retail events — more than any other demographic. But as…
Retail Road Trip: Denver
Urban Lights
In 1976, David Nestor opened Foothills Lighting in Denver. In 2010, after being out of the lighting game for nine years and now in the middle of a recession, he opened Urban Lights. The…
How Augmented Reality Is Fueling Online Sales at Houzz
Augmented reality (AR) has shown it has the power to influence shoppers, and now Houzz has its own numbers to back that up.
During his keynote address at Internet Retailer Conference + Exhibition…
Having Fun With Email Marketing
It’s said creativity is intelligence having fun. So who’s ready for fun? As the lighting, decor and furnishings industry is home to so many highly creative people, here’s a look at how to channel…